Analytics
+ everything else
Segment routes events to analytics tools.
DataBoard is the analytics tool—plus multi-source ingestion, governance, and operations.
Why pipe data elsewhere when you can analyze it here?
Segment pipes to analytics. DataBoard is analytics.
Full analytics dashboard built right in. Charts, trends, breakdowns by source—no external tools required.
Analytics
Insights and metrics for your board
Segment requires external tools (Amplitude, Mixpanel, etc.) to visualize data. DataBoard has it built in.
6 ways to view the same data
Segment sends data to external tools for visualization. DataBoard gives you Table, List, Board, Timeline, Calendar, and Charts—all built in.
Events only vs multiple sources
Segment collects user events. DataBoard ingests from forms, file imports, manual entries, and APIs—all into one governed dataset.
Granular visibility. Built in.
Segment focuses on data routing, not access control. DataBoard gives you granular visibility settings—public, organization, team, or specific users.
Route everywhere. Natively.
Segment routes to analytics tools. DataBoard routes to databases, spreadsheets, webhooks, and workflows—all with native integrations.
Schema Management
Full schema control with Manage Schema button. Add, edit, reorder fields.
Sync Controls
Sync Now button for manual refresh. See exactly when data was last updated.
Export & Reports
Export data and reports directly from the UI. No external tools needed.
The complete picture
Segment gives you...
- Event collection & routing
- Identity resolution
- Analytics tool destinations
- High-volume ingestion
DataBoard gives you...
- Built-in analytics dashboard
- 6 data view types
- Multi-source ingestion
- Granular access controls
- Schema management
- Native integrations
- Export & reporting
Analytics built in.
Plus everything else.
Why pipe data to external tools when you can analyze, visualize, and govern it all in one place?